Olivia Cody is a researcher specializing in cross industry trends and consumer insights.

Brain Basics

brain work-13.png
 

What (is a brain?)

 
brain work_Parts of the brain.png
 

Brain

 

Brain, noun: an organ of soft nervous tissue contained in the skull of vertebrates, functioning as the coordinating center of sensation and intellectual and nervous activity.

 
weightenergy-21.png

The brain makes up only 2% of total weight

weightenergy-22.png

The brain consumes 20% of oxygen and caloric intake

 

The Left Brain - Right Brain Theory 

 
 

Left Brain

- Logic

- Language

- Critical Thinking

- Numbers

- Reasoning

 

brain work_R & L Final.png
 

Right Brain Houses

- Recognizing Faces

- Expressing Emotion

- Color

- Imagination

- Creativity

- Intuition 

 
quote-23.png

Who (has a brain?)

Every living being excluding plants has a brain, such as humans, animals and insects. Their are, however, many sea creatures and insects that do not have or need a brain to survive. 


 

Where (do brains live?)

skull_small_skull final.png
 

The brain is located inside the skull of mammals. The boney skull is meant to protect this vital organ. 

 

When (does the brain develop?)

Brain Development Timeline

brain work_Brain timeline.png
 
brain work-15.png

Womb

- The brain begins to develop 3 weeks after conception.

 - Major parts of the brain are established and the central nervous system. 

- Neuron production, migration and differentiation

 

brain work-16.png

Child

- During preschool years, a childs brain        increases 4x.

- Major development in all areas of brain, prefrontal cortex is not yet developed

- By 3 memory develops

- By age 6, the brain is 90% of its adult volume

 

brain work-17.png

Teen

- Brain wiring is developing fatty covering called myelin that speeds up connections. It in frontal cortex later than the limbic system which is why teens are impulsive and make poor decisions

- Pruning of unused neurons continues

brain work-18.png

Young Adult

- Brain reaches peak power around 22 years and performs at maximum strength for about 5 years. 

 

brain work-19.png

Adult

- After about 30 the brain begins exhibiting a downhill pattern

- The brain begins shrinking first in the prefrontal cortex (memory, planning, mood)

brain work-20.png

Old Age

- Brain continues to regress in weight, vasculature and cognition

- Loss of brain cells and neural networks in major part of brain especially in hippocampus (memory)

 

 

Sources

Left and Right Brain

https://www.verywell.com/left-brain-vs-right-brain-2795005

Energy and Weight

https://hypertextbook.com/facts/2001/JacquelineLing.shtml

Brain development

http://nancyguberti.com/5-stages-of-human-brain-development/

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2989000/

Aging brain

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2596698/