The Brain for Designers

An Ongoing Research and Visualization Initiative

It all starts and ends with the mind. 

The human brain and its behavior are endlessly complicated and fascinating subjects. To a designer and strategist like myself,  I am passionate about learning how the brain works and impacts the way people behave on a day-to-day basis. 

The purpose of this project is twofold; first as an ongoing research initiative to understand and visualize complex nuances regarding the brain's behavior. Then to translate that information into visual guides to be used as a tool for creators to better understand other people and the world around them.